Strategy Salad is a crisis firm. As a strategic communication boutique for corporations, it is a group of experts in crisis management, issue management, strategic media relations, and corporate PR.
Launched in 2009, Strategy Salad consists of the Crisis Management division led by James Chung, the Issue Management division led by Alex Yoon, the Strategic Media Relations division (POWERHOUSE) led by DG Shin, and the Corporate PR division led by Kate Park.
Strategy Salad provides Korea’s first-of-its-kind full-scale crisis services for corporations. Strategy Salad offers all types of approaches, that is, counsel, coaching, system building and consulting on management of issues and crisis both offline and online.
Strategy Salad has POWERHOUSE, strategic media relations group with the most powerful media relations experiences and connections in Korea. Through the group, Strategy Salad offers integrated crisis management services.
Strategy Salad also holds diverse partner networks enabling clients’ execution of strategies such as M&A Communications, PR Research & Consulting, Executive Coaching, Advertising, Sales Promotion and Event.
Strategy Salad is open for corporate communication experts at all times. Any top-notch competitive expert can form a collaboration with Strategy Salad.